John Ourand and Eric Frisher from the SportsBusiness Journal are reporting that the Yankees and Cablevision will offer live streaming of games later this season.
The streamed games will begin later this season and will be available via subscription to Cablevision’s TV and broadband customers who subscribe to a tier that carries the YES Network, according to several baseball and cable industry sources.
The move is part of an overall renewal of Cablevision’s YES Network affiliation deal that was signed earlier this spring but never officially announced.
The pact also marks the first major effort within baseball for in-market streaming — an issue that has troubled the industry for years. Several clubs that hold equity interest in regional sports networks, such as the Boston Red Sox and Baltimore Orioles, have pressed for in-market streaming to complement MLB.TV’s out-of-market online video package.
For those who subscribe to MLB.tv, you know that you are blacked out from Yankees games if you are in its home market, so this is very intriguing if you are a Cablevision subscriber. Hopefully this is expanded to serve more cable companies.